Digital marketing businesses have access to more data than ever. The challenge is not getting the data. It is getting the right information in one place, when you actually need it. more

Contact centers face a nonstop influx of routine requests like password resets, delivery updates and billing questions. Automating these repetitive tasks allows agents to move beyond reactive support and focus on delivering meaningful customer value through more proactive, intent-based service. more

At local news conferences in the U.S. over the past couple of years, editors have asked us a version of the same question: can you help us pull stories, and information, out of the public data we already have access to but can't keep up with? “Yes — we can help you!” more

Reader loyalty can't be left to chance. Leading publishers have turned their onboarding journeys into carefully engineered funnels: every click, from first visit to subscription, is orchestrated to maximize conversion and retention. See how The New York Times, Financial Times, Wall Street Journal and Substack approach this goal. more

Imagine a time in the near future when your news organization is once again paid by local businesses in spades. Not for ad space — that ship has long sailed — but for myriad other business services: branding, sales, staff recruitment, IT and accounting, just to name some broad categories of help that companies need right now and always will. more

Editors can now check whether content is AI-generated or manipulated before publishing, using a specialist tool designed for newsrooms. Press Gazette has partnered with Flip-Pay to build Made by Humans, a platform designed to help media owners manage the editorial, legal and reputational risks associated with publishing AI-generated content. more

The Georgia Trust for Local News today announced that Donnell Suggs, a reporter and editor with 20 years of experience in local journalism in Georgia, will serve as the new editor and publisher of The Courier Herald. more

California’s blockbuster journalism bill isn’t yet signed into law but its progress still offers lessons to other states hoping to save their local-news industries. At the risk of jumping the gun, Seattle Times Free Press editor Brier Dudley asked California Assemblymember Buffy Wicks what advice she’d offer policymakers. more

Arc XP is the content platform and operating system for ambitious media companies with the heart to compete and win. Born from The Washington Post’s longstanding commitment to reinvention, Arc XP isn't here to incrementally improve media businesses — it’s here to power aggressive growth. more

The owners of The Blade are looking to sell the Toledo newspaper and said Tuesday that if they’re unsuccessful, both the print and digital versions of the paper will stop publishing at the end of the year. more

Hearst Newspapers, the San Francisco Chronicle and USLege announced the California launch of Capitol Confidential Pro, powered by USLege, a California-focused platform designed to help policy professionals capture the context surrounding active legislation, including sponsor activity, hearing statements, agency discussions and local government developments that extend beyond the bill record. more

The Associated Press announced that media lawyer Craig Linder has been named senior vice president and general counsel of the global news agency. more

The Villages Media Group has chosen ProImage’s NewsWayX to streamline its production workflow and address long-standing challenges. The installation of NewsWayX, a cloud-based workflow management solution, has enabled the company to achieve greater flexibility, efficiency and accuracy in the printing processes. more

For newspaper publishers, long-term sustainability hinges on delivering what loyal, traditional subscribers expect while offering digital-first audiences what they desire. How do news organizations build daily reader habits with a younger demographic without alienating their core base? The answer is diversifying the content mix to include modern lifestyle content. more

Copyright law is designed to make sure that most uses of someone else’s creative content are compensated. So, what are the best practices to mitigate the risk of drawing a copyright suit and to put yourself in the best position to win a copyright suit if one is filed? more

recruitlayer connects sales reps and employers with the AI assistants they already use. more

As publishers look beyond traditional newspaper acquisitions, niche media brands offer opportunities to reach highly engaged audiences, diversify revenue and build long-term value. While not every niche product will succeed, audience-focused media may become an increasingly important part of broader growth strategies. more

PubGen.AI + AffinityX combines a complete AI-native publishing platform with proven implementation and production expertise — more capability, less complexity and lower total cost. more

Designed to give sales managers and media executives a clearer view of their entire sales pipeline, the Opportunity Dashboard brings key opportunity metrics, performance trends, forecasting data and risk indicators together in one centralized, interactive view. more

Jobiqo’s recently published Job Board Revolution Report asks a fundamental question: what problem are job boards actually solving today, and is that problem still aligned with what employers and candidates need? more