Solutions Partner

How newspapers can protect themselves against the risks and uncertainty of AI-generated images and content

Posted

As a publisher or designer, have you found yourself wondering whether an AI-generated ad or image is safe to run? The growing use of generative AI presents new legal and copyright concerns for publishers everywhere. That’s because generative AI models are typically trained on images and other content scraped from the internet, and their output may mimic  material protected by copyright, trademarks or other intellectual property rights. AI-generated images may also closely resemble recognizable celebrities, models or other individuals without their permission. Using this content can expose your publication to potential legal claims involving copyright infringement, intellectual property rights and unauthorized use of someone's likeness.

 One of the most practical and cost-effective ways to reduce these risks is to work with an established, professional content provider that offers clear licensing and usage protections. Metro Advertising Service provides newspapers with professionally sourced content and licensing assurances designed to help publishers avoid costly copyright mistakes. Rick Wamre, founder of Advocate Media and a Metro subscriber, puts the value into perspective: “The cost of using Metro becomes almost free compared to the cost of having to talk with an IP attorney just one time.”

 Metro Advertising Service offers human-created content with royalty-free licensing protection on all images, layouts and editorial features. No AI-generated or AI-enhanced content is included in the Metro database, giving clients clear print and digital usage rights and confidence in what they publish. A Metro subscription also includes unlimited content downloads with no seat license restrictions.

 As AI continues to reshape the publishing landscape, having a reliable source of professionally created, properly licensed images and creative  content can make a vital difference. To learn more about Metro's services and benefits for newspapers and other publishers, watch this quick video overview or visit MetroCreativeConnection.com. You can also contact Metro to request a free trial offer at service@metro-email.com or 800-223-1600.