Gold Solutions Partner

Lineup's smart ad revenue solutions keep getting smarter

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Is your company struggling to keep up with the constant changes in media advertising? Adpoint, the leading advertising platform for media companies worldwide, continues its strong growth trajectory, reaffirming its commitment to delivering cutting-edge solutions tailored for the evolving needs of the industry.

With its three core modules — OMS (Order Management System), CRM and Analytics — Adpoint delivers a unified platform that simplifies ad booking and invoicing (OMS), strengthens client relationships and pipeline management (CRM), and unlocks actionable business insights (Analytics). Together, they empower media organizations to operate more efficiently, smarter and faster.

Recent product innovations highlight this ongoing investment in growth:

  • Adpoint Assistant, the AI-powered productivity tool, is now available directly within Microsoft Outlook, enabling users to manage sales, respond to queries and access key insights without leaving their inbox.
  • A new Events Module is on the horizon, expanding Adpoint’s capabilities to support event-based advertising and sponsorships, another powerful step toward becoming a truly holistic revenue platform.

As Lineup continues to collaborate with leading media brands across the globe, Adpoint stands out not just for its powerful technology, but for its clear focus: delivering purpose-built tools for media companies, by media experts.

In the words of Rick Baker, vice president of technology at Gannett, “The partnership with Lineup has been transformative for us, freeing up so much time and significantly reducing our operational complexity. The agility the Lineup platform provides for the future is a real game-changer for Gannett.”

About Lineup:

Lineup is the global leader in media sales technology, powering some of the world’s top media brands. Our flagship platform, Adpoint, helps publishers streamline ad operations, boost revenue and make smarter decisions, with purpose-built tools for order management, CRM and analytics. Headquartered in London and trusted worldwide, Lineup transforms how media companies sell and manage advertising.

Want to see our tools in action?

Learn more about Adpoint here

Discover Ad2Order here

Contact:

Maria Arenas
Marketing Director at Lineup
maria.arenas@lineup.com