CHICAGO — Legacy.com and iPublish Media have announced a new partnership with CherryRoad Media to provide fully managed obituary services across the company’s network of 95 local newspapers in 18 states. The collaboration combines iPublish’s self-serve obituary intake platform, white-glove customer and funeral home support managed by Legacy, and obituary hosting.
The integrated platform reduces operational lift for CherryRoad's newsroom teams while giving families and funeral homes a better experience from start to finish. It's also built with growth in mind — future e-commerce capabilities and additional revenue features can be layered in over time, with room for each market to customize the offering to fit local needs.
These capabilities — and the potential for future revenue innovation — were key factors in CherryRoad Media's decision to partner with Legacy and iPublish.
“Obituaries are a critical revenue category for our newspapers,” said Jeremy Gulban, CEO of CherryRoad Media. “This platform suite represents a significant upgrade for us. The streamlined intake process and expanded support hours provide a better experience for both our customers and funeral home partners, while reducing operational burden for our newsroom teams.”
CherryRoad leaders also highlighted the collaborative rollout process.
“We were impressed by how efficiently the Legacy and iPublish teams executed the launch and helped us navigate challenges along the way,” said Lee Bachlet, CherryRoad’s SVP of growth and innovation. “Their commitment to understanding our workflows and ensuring the platform could support a highly automated process has positioned this partnership for long-term success.”
For Legacy and iPublish, the CherryRoad partnership reflects the companies’ continued efforts to help local publishers modernize obituary operations and capitalize on local content and digital revenue opportunities.
“We’re thrilled to provide CherryRoad with a fully integrated, best-in-class platform designed to support their obituary operations today and future innovations ahead,” said Andrew Zimmon, co-founder and CEO of iPublish Media.
To learn more about how Legacy and iPublish can support obituary services, please contact sales@legacy.com.
About Legacy.com and iPublish Media:
Legacy’s media technology brands — iPublish Media Solutions, Memoriams and Legacy.com — drive millions in self-service advertising and digital revenue for local news companies while building audience engagement. Our obituary content systems and order-intake platforms are trusted by eight out of every 10 publishers, serving thousands of daily clients and reaching millions of consumers each month. Visit sales.legacy.com to learn about new revenue-generating opportunities in your community.
About CherryRoad Media:
CherryRoad Media’s priority is to keep local news local. The company serves communities by covering important local and regional stories and events. By leveraging its technology expertise, CherryRoad delivers effective technical and media solutions to local organizations and businesses.
Its strength lies in partnerships with area businesses, governments and subscribers. The company’s goal is to bring secure, easily accessible and affordable digital innovations to the communities where it works, lives and plays.
Media Contact
Alexis Reed
Director, B2B Marketing
Legacy.com
areed@legacy.com
