From 0 to 3,000: Six tactics we used to build a newsletter list from scratch

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On June 7, we launched NOLA Business Insider, a daily email newsletter highlighting the opportunities and challenges of the New Orleans business community. Prior to launch, we set three goals:

  • 1,000 sign ups in one week
  • 10,000 sign ups in three months
  • 30% open rate

We reached our 1,000-subscriber goal the day we launched.

Here’s how we did it.

Click here to read more.