There isn’t a senior newsroom leader who doesn’t fear the next social media blow-up. One of your top reporters might tweet out a crass comment. A rising star might get into a fight with a troll. Or like we saw last week at The Washington Post, your journalists might start fighting with each other.
Every time one of these stories makes news, a spokesperson for the news organization concedes that social media policies are due for an update.
And yet, it’s no surprise why that doesn’t happen.
