Gannett Co., Inc. (NYSE: GCI) has announced that Anurag Mathur has joined as vice president of enterprise and distributed partnerships. In his role, Mathur will oversee syndication and content licensing, philanthropic partnerships and new business development in areas like artificial intelligence. Mathur will report to Caroline Harris, senior vice president of content monetization.
“I am thrilled to be joining the Gannett team as we look for opportunities to elevate the brand’s robust content portfolio through multifaceted partnerships,” said Mathur. “With Gannett’s unique reach across the country, I look forward to crafting partnerships that drive sustainable revenue streams.”
Mathur brings almost 25 years of business development and marketing experience to Gannett, with a focus on consumer brands. He most recently served as the head of business development for Amazon for its expansive suite of devices, with a focus on sports and entertainment partnerships and monetization. In this role, Mathur worked with cross functional teams to promote some of Amazon’s most iconic devices, Fire TV, Fire Tablets and Alexa, while driving global distribution agreements. Prior to this, he held roles at The Walt Disney Company (ESPN), AT&T and Citi Group.
“Anu brings a dynamic skillset to our Gannett team, and I couldn’t be more excited to have him join us as we continue building out strategic partnerships,” said Harris. “Anu will be responsible for the oversight and growth of Gannett’s partnership program for USA TODAY and the more than 200 local publications across the USA TODAY Network. He has a proven track record in growing household names through innovative campaigns and partnerships, which will only help us continue to elevate Gannett's work to audiences loyal and new.”
A graduate of University of California, Los Angeles and The Paul Merage School of Business, University of California, Irvine, Mathur has regularly contributed to the education and mentorship of others, serving as an adjunct professor at National University and a panelist for emerging leaders programs.
About Gannett:
Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions.
