We work with businesses across various industries to drive meaningful connections with their audiences through mobile advertising. Whether it’s retail, healthcare, automotive or local services, our data-driven mobile strategies help businesses reach the right customers at the right time.
By integrating newspapers with mobile ads, businesses can create a comprehensive marketing strategy that maximizes reach and engagement.
One such example is how we helped a local Chevrolet Dealer in Ohio shift into high gear with a powerful mobile advertising campaign that put it in the fast lane to success.
A local Chevrolet Dealer in Ohio leveraged a smart, data-driven strategy to connect with auto shoppers in its area and drove foot traffic straight to its showroom.
Taking a layered approach, the campaign utilized geotargeting to reach adults aged 25-54 who were actively shopping for a new vehicle. For one month, potential buyers saw a compelling offer: “Take a test drive in February and receive a $10 gas card!”
The results were impressive: 150,433 impressions, 4,427 taps and an over-average click-through rate (CTR) of 2.9%. Conversions follow when the right message meets the right audience on the right platform.
With an extensive network across mobile web and over 15,000 apps — or even through a newspaper’s own digital inventory — dealerships can engage potential buyers where they spend the most time.
Some of the top-grossing apps include*:
APPLE APP STORE
GOOGLE PLAY STORE
Want to see how this simple, high-impact mobile strategy can maximize your reach and drive sales today? Contact us for a partnership discussion or demo.
*This is not a guaranteed placement list. Delivery may occur outside this list depending on the audience targeting applied to each campaign.
