Archived Webinars

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2023 Webinars

Writing Winning Grants: The Essentials
Presented by Laura Britting, grant writer, America's Newspapers Foundation

Making Your 'Best Of' a Year-Round Revenue and Audience-Generating Machine
Presented by Julie Foley, senior customer success manager at Second Street

Report for America Information Session: Partner to host a journalist in your newsroom
Application deadline is Sept. 18, 2023

Presented by Earl Johnson, vice president of recruitment and alumni engagement with Report for America.


Helping Our Sales Teams Become True Marketing Consultants

Presented by AdCellerant's VP of Business Development Ben Bouslog and The Advocate's Senior Digital Sales Director Michael Chauvin.


Impacts of Generative AI on the Newspaper Industry

Presented by J. Stephen Poor and Puya Partow-Navid, partners with Seyfarth Shaw.


The America's Newspapers Local Newspaper Study

Presented by Marianne Grogan, president, Coda Ventures, and Greg Watson, chief marketing officer, America's Newspapers


The 2023 State of the Global Digital Publishing Market Report

Presented by Jonny Kaldor, co-founder and CEO of Pugpig


Advocacy Issues Impacting Newspapers

Presented by Alan Fisco, president and CFO, The Seattle Times Company; Zachary Richner, Richner Communications, New York; Francis Wick, CEO, Wick Communications; and Dean Ridings, CEO, America's Newspapers

2022 Webinars



Making Money with Video
Presented by Mike Martoccia, vice president of digital sales and marketing with Adams Publishing Group


It's Not Too Late to Grow Political Advertising for the November Midterms

Presented by political expert John Kimball of the John Kimball Group


Home Field Sports: A Playbook for Success

Presented by: Judi Terzotis, president and publisher, The Times-Picayune | Advocate, Baton Rouge, Louisiana; Kevin Hall, chief revenue officer; Jason Sisk, sales director sports betting content; Robert Young, VP digital solutions; Zach Ewing, sports betting content director; and Ryan Lips, chief marketing officer.


Always Money Makers:
How Newspapers are Driving Revenue & Audience Engagement with Promotions

Presented by: Julie Foley, senior manager of customer success, Upland Second Street; Jay Horton, president, digital media, WEHCO Media, Inc.; Vince Johnson, publisher, The Sumter Item, and group publisher, Gulf Coast Media; and Mike Martoccia, vice president/digital, Adams Publishing Group.


Building Your Advertising Grant Program
- Part 2
Presented by Liz White, publisher and executive vice president of The Record-Journal, Meriden, Connecticut

 

2021 Webinars


Jump-Start Your 2022 Political Strategy

Presented by political expert John Kimball of the John Kimball Group


Building Your Advertising Grant Program

Presented by Liz White, publisher of The Record-Journal, Meriden, Connecticut


Want to increase your newsrom staff with a Report for America reporter?

Presented by Norman Parish, director of recruitment for Report for America, and Kim Kleman, senior vice president of Report for America, an initiative of The GroundTruth Project.  You can follow up with the presenters at nparish@reportforamerica.org or kkleman@reportforamerica.org


A View From Washington: Recap of the U.S. Supreme Court 2020 Term

Presented by Camille Olson and Richard Lapp, partners, Seyfarth Shaw.


How to Reengage with Your Customers and Grow Revenue

Presented by Al Getler, vice president sales and business development, Advantage Newspaper Consultants, and Shawn Palmer, publisher of Newspaper of New England’s operations in Western Massachusetts.


20+ Revenue Approaches

Presented by Jeremy Caplan, director of the Journalism Creators Program at The City University of New York's Newmark Graduate School of Journalism


Google Litigation: What it means and why it matters

Presented by Camille Olson, partner, Seyfarth Shaw; John Bussian, The Bussian Law Firm; and Brian Jarvis, president, WV News, Clarksburg, West Virginia

7 Subscription Trends and 7 Ways to Leverage Them in 2021
Presented by Sarah Hartland, head of marketing, Lineup Systems; Joe Cronin, subscriptions subject matter expert, Lineup Systems; and Mark Whistler, product marketing director, Zephr.

You Can Grow Revenue and Audience with Geographic Information Systems (GIS)
Presented by  Erik Bohnhoff, advertising director, and Carlos Ruiz, director of business geographics, with the Star Tribune, Minneapolis, Minnesota 

2020 U.S. Election: What Newspapers Can Expect from the Biden-Harris Administration
Presented by Seyfarth Shaw (Scott Hecker, Larry Lorber, Scott Mallery, Camille Olson, Leon Rodriguez and Brian Stolzenbach)

2020 Webinars

Election 2020 and its Impact on the Newspaper Industry
Presented by Ashlee Rich Stephenson, vice president and national political director of Political Affairs and Federation Relations at the U.S. Chamber of Commerce; Camille Olson, partner, Labor and Employment, Seyfarth Shaw LLP; and moderated by Dean Ridings, CEO, America’s Newspapers

Part  4 - Digital Selling Skills: Audience, Audience, Audience
Presented by Charity Huff, CEO of January Spring, and Jamie Butow, sales director

Part  3 - Digital Selling Skills: Show, Don't Tell — The Power of the Case Study
Presented by Charity Huff, CEO of January Spring

Part  2 - Digital Selling Skills: Pricing, Packaging and the Value of ROI
Presented by Charity Huff, CEO of January Spring, and Nitosha Ramirez, director of local sales with January Spring

Part 1 - Digital Selling Skills: Jump-Start  Sales — Building Your Pipeline
Presented by Charity Huff, CEO of January Spring, and Kristen Nicholas, senior sales executive with Ad Sales Genius

Pandemic Prompts Evaluation of Print Delivery Days
Presented by Mather Economics: Matt Lindsay, president; Matthew Lulay, managing director; and Madelin Zwingelberg, senior manager

How to Retain and Grow Current Customers
Presented by Julie Foley and Liz Crider Huff, directors of affiliate success, Second Street

Creating Must-Read Emails for Newspapers
Presented by Tim D'avis, director of email success, and Julie Foley, director of affiliate success, Second Street

How to Use Promotions to Drive Leads for Advertisers
Presented by Julie Foley, director of affiliate success, Second Street

The 2019-2020 Just-Completed U.S. Supreme Court Decisions and Commentary
Presented by Camille Olson, partner, and Richard Lapp, partner, Seyfarth Shaw LLP

Putting More Political Ad Dollars on Your Books
Presented by Mark Levy, president and co-founder, Revenue Development Resources Inc.

The New Outlook for 2020: Revised Local Ad Forecasts
Presented by Gordon Borrell, CEO, Jim Brown, president, and Corey Elliott,executive vice president of local market intelligence, Borrell Associates

The Silver Sales Bullets of 2020's First Six Months
Presented by Mark Levy, president and co-founder, Revenue Development Resources Inc.

Successfully Navigating the "New Normal"
Presented by Susan Davidson Talmadge, president and owner of HR Catalyst Consulting LLC

Recruiting (and Retaining) Salespeople: Re-think, Retool, Repond and Rebound
Presented by Laurie Kahn, founder and CEO, Media Staffing Network

From Influence to Impact: Crisis Leadership for Today and Tomorrow
Presented by Mark Levy, president and co-founder, Revenue Development Resources Inc.

Getting Back to Business
Presented by Karla Grossenbacher, partner; Elisabeth Watson, partner; and Ann Marie Zaletel, partner, Seyfarth Shaw LLP

Pandemic 2020 and Beyond: 5 Ways We Must Change Our Sales Approach
Presented by Al Getler, vice president, Advantage Newspaper Consultants

Generating Revenue by Helping Your Advertisers and Readers
Presented by Peter Lamb, president, Lamb Consulting

Connecting and Selling in a Digital (and Remote) World
Presented by Ryan Jenkins, speaker, author and Inc Magazine columnist

How to Compete with Big Tech: 4 Strategies to Win More Sales
Presented by Markus Feldenkirchen, president of sales, North America, and Sarah Hartland, global inbound marketing manager,  Lineup Systems

Storytelling in the Mobile and COVID-19 Eras
Presented by Mario Garcia, CEO and founder, Garcia Media

You Can Get Back Some of Your Lost Revenue — Learn How
Presented by John Marling, president and founder, Pulse Research, and Sammy Papert, president, Wormhole

34 Advertisers You Can Call Right NOW!
Presented by Julie Foley and Liz Crider Huff, directors of affiliate success, Second Street

Yes — There will be an Election in November — and Candidates Need You to Help Them Connect
Presented by John Kimball, founder, The John Kimball Group

Understanding Paycheck Protection Program Loans and Other SBA Stimulus Programs for COVID-19 Impacted Businesses
Presented by Suzanne Saxman, partner, and Leslie Kersey, counsel, Seyfarth Shaw LLP

Managing Remote Workers: The Legal and Productivity Best Practices
Presented by Karla Grossenbacher, partner, Seyfarth Shaw LLP, and Susan Davidson Talmadge, president and owner, HR Catalyst Consulting LLC

Digital and Print Subscription Benchmarks, Best Practices During COVID-19 Pandemic
Presented by Matt Lindsay, president;  Arvid Tchivzhel, senior director, product development;  Matthew Lulay, senior director, consulting services; and Dustin Tetley, senior director, Mather Economics LLC

A Remote Sales Team May be the Future: Is it Here Now?
Presented by Laurie Kahn, president and CEO, Media Staffing Network

Promotions to Run Now ... and Who Should Run Them
Presented by Julie Foley and Liz Crider Huff, directors of affiliate success, Second Street

What Advertisers Need Right Now ... and How You Can Help
Presented by Gordon Borrell, CEO, Jim Brown, president, and Corey Elliott, executive vice president of local market intelligence, Borrell Associates; and Matt Coen, co-founder and president, Second Street

Meeting Employer Challenges to the COVID-19 Pandemic
Presented by three attorneys from Seyfarth Shaw LLC: Brent I. Clark, co-chair of Seyfarth Shaw's Workplace Safety & Environmental group; James L. Curtis, who assists clients dealing with all types of occupational safety and health issues; and Ellen McLaughlin, who is engaged in a broad-based employment law practice.